Make Your Marketing A Gold Mine By Doing These 3 Things
- Stefan LSM
- Jun 24, 2024
- 2 min read
Updated: Jun 27, 2024
Just like good speaking or good cooking, good marketing also focuses on a 3 core elements.
And trust me, this is perfect, because if there was marketing on another planet it would work there too.
So, let’s dig in and find some gold.
Crucial Problems In Marketing
We’re living in a crazy and fast paced world, everywhere you look you will be bombarded with ads every single second.
That also means that your ad will just be overseen like all other ads.
Another huge mistake that you can see in so many ads, business owners don’t know who they’re selling to.
Humans, in greed, often try to reach as many people as possible with their ads.
And guess what?
They even overdo it… Reach everyone and affect noone…
Now, a lot of times it happens that you can’t reach anyone.
It is probably because you’re searching in the wrong place.
This used to be a big problem, and still is for some businesses.
How Are These Mistakes Choking Your Marketing
With marketing clutter everywhere, your ads will just blend in.
They won’t make the cut.
Somehow you need to cut through that clutter.
And don’t even think about going with the “We’re cheap” thing.
There’s always someone who will be cheaper, and people aren’t always trusting the cheapest option.
That leads us to the problem with targeted customers.
You may want to get all the customers, but that will get you noone.
Again, your ad just stays in the fog.
To make this situation even worse, combine it with the wrong tools.
This is a recipe to make your ad unable to perform.
Solution For These Core Problems
To cut through the clutter, you need to have a message that isn’t boring.
Make it direct, start thinking about what would interest the person I’m targeting?
Now you need to figure out who you’re targeting.
The more specific the higher a chance of buying, keep that in mind.
For example, if you are selling construction equipment, obviously your target is going to be a dude who is a construction worker.
That leads us to a question. Where will we find them?
Newspapers? Giving out leaflets somewhere? Facebook?
Figure out where your target is spending the most time,
This will ensure you get the maximum results from your ads.
However, if you feel like you need an expert to take a look at your ads, feel free to contact us for a free marketing analysis.
Comments